Best Schools Programme

This award is aimed at attractions and venues that offer a dedicated educational programme for schools

The successful applicant will be able to demonstrate how they have developed a product or experience for educational visitors which enhances a school’s ability to learn outside of the classroom providing valuable and positive learning experiences.

This award acknowledges the importance of continually creating new and improved customer experiences to remain competitive within the global youth travel market.

Judging Criteria

  • Delivery of a successful customer experience
  • Quality of educational content (where applicable supplementary materials for teachers, leaders, schools and students)

  • Demonstration of how a previous programme has been improved and adapted to meet customer needs or of the development of an entirely new programme in reaction to a newly identified consumer need/aspiration

  • Use of creative/innovative thinking targeted at bringing new or repeat business
  • Commitment to health and safety, accessibility, the environment

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